June 20th, 2005

Cosmopolitan Toronto Welcomes Serenity SWAG!!


(Toronto)- Complimenting the vision of an urban sanctuary, deb.on.air created 50 Luxury VIP 'Welcome Kits' for the very first guests of the Cosmopolitan Toronto so that they may fully experience this friendly and serene oasis in the heart of downtown Toronto. "We want to help indulge these guests in joining the lifestyle of comfort, relaxation, and style", explains Debra Novack, founder of deb.on.air.

The COSMOPOLITAN Toronto is discreetly tucked away at the epicentre of Toronto's Financial District. As sister property to Toronto's top rated Pantages Suites Hotel & Spa, the Cosmopolitan blends age-old eastern philosophy with the best of western technology to suit the needs of the modern traveller. Incorporated throughout COSMOPOLITAN Toronto is a theme of peacefulness and serenity. Gil Blutrich, owner, envisioned "a hotel that would allow [travellers] to be focused and relaxed, to live outside the stifling walls of a typical hotel".

The main objective is to add value to one's experience at the COSMOPOLITAN Toronto by offering complete amenity packages and services. These packages will be carefully created to suit to the needs and lifestyle demands of today's business professionals, and to reflect the ideals of the hotel. Some of the gifts and experiences that will be introduced include complete packages for Serenity, Romance, and even a special kit just for man's best friend.


The Bags:

The "Welcome to the Cosmopolitan Toronto Bag"
Visiting Toronto? Then the Cosmo bag is just what you need, filled with goodies to enhance your Toronto experience. Just need to relax? Then take a break from work and stress. This is the time to take care of YOU…envelop yourself with a calming sense of peace and tranquility:

Pilates for Life DVD
1 Litre water
Lindt chocolates
Travel Delite (transportation catering solutions): Kettle Valley Real Fruit Snack and SOLeUTION energy drink
Canadian Business Magazine
Canadian Yoga Magazine: Ascent
Toss Design luggage tag
Savasana Therapy yoga chalk
Baubles handmade earrings
And more…….


deb.on.air is a Toronto-based niche marketing group that uniquely services the media, event and PR industries. We provide a highly targeted channel for clients to place new, innovative and luxury products directly into the hands of today's hottest celebrities and VIP audiences. deb.on.air drives media buzz and maximizes exposure for both the event and the brands, creating a memorable experience for all. We enthusiastically seek out Canadian products in order to support local businesses - ultimately, showcasing Canada as a stand-alone market. The success of deb.on.air is a result of effective strategic planning, highly targeted exposure, and direct access to trendsetters, business leaders and the media. deb.on.air is affiliated with Walk the Red Carpet (www.jodicohengroup.com) and Madison & Mulholland (www.madisonandmulholland.com).

For a complete list of contacts and detailed product information, please visit www.thedebonair.com.

Media contact:

deb.on.air
Debra Novack
www.thedebonair.com
416.787.0777

Cosmopolitan Toronto
Dalia Blumenthal
www.cosmotoronto.com
t. 416.350.2000 1.800.958.3488























Pilates for Life DVD
1 Litre water
Lindt chocolates
Travel Delite (transportation catering solutions):
Kettle Valley Real Fruit Snack and SOLeUTION energy drink
Canadian Business Magazine
Canadian Yoga Magazine: Ascent
Toss Design luggage tag
Savasana Therapy yoga chalk
Baubles handmade earrings
And more…….